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Lessons From a Fruitless Quest

Jun 1 2009

Jon Jacobs

Even as the finance industry writhes amid recession and restructuring, some jobless professionals are having trouble adjusting their expectations to the new reality.

A column in Sunday's Philadelphia Inquirer details the saga of one Byron Wilson, a former investment advisor, insurance company vice president and Big Four CPA. In 2007, Wilson left a steady job to build his own investment advisory business at Smith Barney, leaving little time to build a clientele before financial markets went into the tank. He was let go last August with no severance pay or company-paid outplacement help.

His efforts to find new work have been diligent but strikingly ineffective. Inquirer writer Monica Yant Kinney details the number of chief executives and recruiters Wilson has written to, the number of networking e-mails he has sent, and his job-search-related expenditures. But the only important statistic is his interview count after almost a year of full-time job-hunting: zero.

After all that work down the drain, you'd think someone would start getting the message that it's time for a different strategy. Here are some observations:

Unfortunate Realities

Wilson relates that two insurance companies called asking if he wanted to be an underwriter. His response, according to Kinney: He was "alarmed by the notion of returning to the bottom after being at the top." We'd observe that, in an industry turned upside down, that kind of thinking is misplaced. As eFC News wrote in a column about avoiding the "overqualified trap": "If you make history your baseline, you'll come off as feeling entitled - perhaps the most toxic label in today's job market."

Elevation of Quantity Over Quality

Wilson has written to more than 1,200 recruiters, 1,600 CEOs and 1,600 alumni of his undergrad alma mater (Notre Dame) and his MBA program (Columbia).

On the one hand, many experts advise casting your net as wide as possible, because "you never know who will happen to know of a job opening that's right for you." On the other hand, writing to every single recruiter and business leader profiled in Who's Who seems a bit much. We suggest Wilson devote as much effort to researching his targets and winnowing his list as he's apparently devoted to finding and following up with the thousands of decision-makers he did contact. We suspect he'd have landed at least a few interviews by now.

Rigidity

When asked if he has "a drop-dead date before changing strategy or standards," Kinney says Wilson "tensed up." Then he said his wife suggested applying for a stopgap job (managing a local fast-food restaurant), which he rejected out of hand. (We can't blame him for that.)

Failing to Get Professional Advice

Kinney's recounting of Wilson's spending includes no mention of a career coach. That omission seems a mistake, in view of his meager results to date. He did join the Financial Executives Networking Group, or The FENG, a nationwide job-referral organization.

"Most of the people attending (FENG) chapter meetings are unemployed," Wilson told Kinney. "It's better to be talking to people who have jobs than those who don't."

Not necessarily. While job seekers have to be careful in managing their time, one never knows who's going to have a contact or idea that could be useful. While FENG might not be the right group, networking serves the useful purposes of (a) getting you out of the house and (b) providing a network of people in the same boat, who can offer a degree of moral support. Professional groups and alumni groups are always worth looking into.

Comments (17)

"The key is flexibility and adaptability. This is an extreme market to be 'in transition.'"

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Comments (17)

  • I agree...The key is flexibility and adaptability.  This is an extreme market to be "in transition".  Also I am a member of FENG.  It is a helpful resource.

    kilcoja 02 Jun 2009

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  • Jon,

    Thanks for adding some common sense to this. Obviously a financial news reporter in Philadelphia may not have experience in Executive networking and recruiting.
    I would add that Byron Wilson should also think WHY his letters were so ineffective. He may have made some serious marketing mistakes in sending out boilerplate, rather than personalized enquiries.
    That being said I have had a friend who was a tech marketing executive use this method and have it pan out into three interviews and a good job. But that was a different industry and a different time.

    dpetraitis 02 Jun 2009

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  • I appreciate someone commenting on this very timely subject. I have been told that expect your job search to last a month for every $10,000 earned annually. So, a 10 month search for a $100K job is not out of the question. It really is getting down to your contacts and making every encounter you have a branding campaign for what you have to offer. If anyone has a good example of a cover letter to address resume gaps please share.

    Janet 02 Jun 2009

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  • Jon,

    Thanks for another great post.  Rigidity is a key word here for me.  While I agree that working at a fast food restaurant may not be the best use of Mr. Wilson's time, my belief is that in job seeking, just as in life, we need to be open to possibilities that are not of our own planning.  Hindsight is 20/20; but maybe the message for Mr Wilson in the timing of his entrepreneurial venture is maybe that his assessment of how things are is not perfect.  He should be making friends by actually talking to as many people as possible - including the unemployed.  Unless the modern era has ended and we all forsake modern conveniences and return to an agrarian economy these people WILL get jobs.  It makes me wonder if maybe an actual intelligence test should be required to get into a top tier business school....

    ralexander9 03 Jun 2009

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  • I have learned two really valuable things through my outplacement counseling:  develop a 30-second elevator speech about yourself (I gave an example in my May eFinancialCareers article on the job search work team I attend); and polish your resume.  If Mr. Wilson needs help on his resume, I would be glad to take a look as a favor from one job seeker to another.

    Jenny Herring 04 Jun 2009

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  • I can empathize with Mr. Wilson.  i have been out in the market since September 2007, which is in the beginning of the credit implosion.  Last year was a disaster for a lot of people as the prospects for a job in the financial industry got worse with every calamity.  I was in real estate and finance with no where to turn, I started looking for consulting positions which stem the tide for a while until that market dried up.  Now I'm trying to get FDIC work, which is interesting and challenging, but does not pay a lot.  My wife too wanted me to take a survival job, but at least this type of work positions me for the next up-turn and provides valuable experience for the long run.  Will I get rich? NO.  Will I learn and adapt to the new dynamics in a related field?  Yes.  Some times it's so tough I can barely make it, because at 52, this is not where I wanted to be.  But there is plenty to learn from this environment, humility being a good starting point.

    Ruevenator 04 Jun 2009

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  • I don't care how great his resume is, how eloquent his letters sound, how many groups he belongs to or how fantastic his 30 second spiel about why he shouldn't be unemployed is it sounds to me like there are just not enough jobs in his field to go around. The hotel is full and this guys needs to head to the manger with the goats, maybe that fast food manager position won't sound so bad when he burns through his savings and the mortgage is due and the kids want the new PSP Go. This guy seems clueless, in the 30s guys were selling apples and this guy won't stoop down to be an underwriter? Get in the door fella and maybe with your skills you will be able to advance quickly. It's clear Mr. Wilson feels he is entitled to more than perhaps this economy will offer.

    Dave 04 Jun 2009

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  • Please read this conversation in Ask The Headhunter ...the jobs are out there: it is the offers that are lacking...
    http://corcodilos.com/blog/511/how-to-say-it-ill-take-less-money#comments

    X 04 Jun 2009

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  • It's bad out there.  I guess the only thing left is to put out resumes saying that you'll be glad to fill the role of any existing finance executive for half whatever they are being paid now.  There's a lot of talent out there swimming for sure, and they might as well underbid the the incumbants for their jobs.  By the way, I'll take on ANY existing financial executives job for half their salary right now, and that's the truth.

    William 04 Jun 2009

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  • William,

    It's nowhere near that simple. If you're applying to cut someone's lawn or mop their floors, I suppose undercutting the incumbent or the going rate would be an effective sales tactic. But if we're talking about a professional role, the value to the organization is such that just about any employer imaginable would prefer the best worker over the cheapest.

    Think about it: If your role is directly or indirectly responsible for $2 million annual revenue, and the difference between a top performer and a mediocre one might translate into a 10 percent difference in revenue, plus or minus (in practice the impact is likely to be much greater than 10 percent), then if the incumbent is earning $200,000, even undercutting her by half won't compensate the employer for the risk you'll underperform by 10 percent. And that's without even counting the substantial costs for on-boarding a new employee in a significant role.

    Well,  what if the incumbent isn't a top performer? In that case, her employer probably is already actively seeking a replacement - and will be focusing on a better one, not a cheaper one.

    For more on why it's not smart to devalue yourself, see Don't Bargain-Basement Yourself and Candidates Adapt to Shrinking Pay

    -Jon Jacobs, eFinancialCareers News staff

    Jon Jacobs 04 Jun 2009

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